What Are The Most Popular Social Media Platforms

In recent times social media has been the pillar of many people’s lives. More than 4.65 billion users on this planet are using social media platforms. On the other hand, 60% of them are using social media platforms as primary sources of data and information.

However, do you know that not only are Facebook or Instagram considered social media platforms, but there are hundreds of social media platforms across the web? In this article, we are going to discuss the most popular social media platforms on the internet.

The Most Popular Social Media Platforms

Below we are going to discuss the most popular social media platforms

1) Facebook

Well, Facebook is the top social media platform anymore. But this platform helps to connect with third-grade teachers, moms, neighbours, and your old school friends, and that is why it is still popular. But it is Meta.

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However, there are several social media platforms that are under meta, such as Whatsapp, Instagram, and so many others.

Apart from that, there are many leading industries on Facebook like ecommerce, retail industry, entertainment, telecom consumer goods, and many business pages such as myenvoyair line business page or Indigo and so on. The news feeds Facebook suppresses business posts, but there are many ways to increase engagement without even investing in ads.

2) Whatsapp

Whatsapp is another social media platform that was launched in the year of 2009. On the other hand, it has over 2 billion users across the globe. Whatsapp is one of the most engaging social media platforms in front of Facebook Messenger.

This messaging application might not be the main choice for brands. But do you know that the messages of this software have a 98% or higher rate in comparison with email? It has a huge capacity to captivate a large audience.

Apart from that, Whatsapp messages are free to send. If you can crack Whatsapp, then you will have the facility of a direct marketing channel to your audience.

3) Instagram

Another one of the most popular social media networks is Instagram. This social media network is popular because you can start product-based businesses, coaches, and influencers.

This social media platform is not only helpful for B2 B’s to connect with a large number of audiences, but you can link product information, and then you can sell directly from the feed.

Apart from that, you can target demographics that are under the age of 35. However, millennials are using this application on a regular basis. This software application was launched in 2010, and now it has active 2 billion users monthly. On the other hand, you can get detailed information about several restaurants and pubs like adult arcade Las Vegas from Instagram.

4) TikTok

If you want to create short-term mobile videos, then TikTok is one of the best applications. This company made this application to inspire creativity, and its main intention is to bring joy to the users.

It is one of the youngest applications in the market where you can see the incredible growth of this social media.

TikTok was launched in the year of 2016, and within just one year, it became one of the fastest-growing applications across the globe. On the other hand, if you want to connect with GEn-Z, then TikTok is one of the best platforms to connect with them.

5) Snapchat 

Snapchat is one of the most popular social media platforms. The headquarters of this social media platform is in Los Angeles, California. This social media platform was launched in the year of 2011. More than 500 million users Snapchat has as of now.

If you want to do digital marketing for young people, then Snapchat is one of the best places to enjoy. Besides that, Snapchat is like heaven for user-generated content. It offers exclusive and influencing marketing strategies for users.

6) Pinterest

If you want to get updated every time, then Pinterest is one of the best social media platforms. The most popular content included on this social media platform is food, decor, fashion, DIY-related pins, and so many others.

In addition, if you want to see anything which is rich in visuals, then you can visit Pinterest. Most probably, Pinterest users are female because more than 60% of users are female on the Pinterest platform.

It is not always true that men are on Pinterest, but male users are 40%. Through Pinterest you can get to know about details of trader joe’s hours for working.

7) Reddit

According to the Alexa rankings, Reddit is one of the top 20 most visited social media platforms. On the other hand, Reddit has a unique combination of community and content. With more than 2 million communities, it is part of Reddit. It is the platform where you can find niches and also get to know your potential customers are active and diving in.

 In Conclusion 

We have discussed the most popular social media platforms in this article. Different social media platforms have several functions. In this case, some of the platforms are very important, which makes them more functional and suitable for specific brands and enterprises. If you want to create unforgettable brand experiences, then social media is one of the best options.

Thank you for reading till the end.

Author Bio:

Oriana Raven is a professional content writer with 3 years of blogging experience. After graduating from Princeton University in California, She began her career as a blogger. She writes for a number of well-known blogs, including WP Blogger Tips, smartbusinessdaily technetdeals, emblemwealth, dreamlandestate, onlinemarketingtools. She enjoys writing to multiple international journals and magazine articles. Besides She likes listening to song, watching movies in her free time.

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